Ice cream is very close to people's lives. Setting up a characteristic ice cream is what many people with desire for investment want and desire.

Behind people's desire to get rich through ice cream, some companies use people's trust and enthusiasm for ice cream to acquire franchisees' fees through various fraudulent practices.

So, what are the common ways to cheat franchisees in these companies?

How to identify Swindlers Company?

A look at some of the merchants' websites. Merchants are mostly "French", "Italy", "American" and so on. But what is the flavor of ice cream powder from these countries or flavors and other additives from these countries?

Must the flavour be based?!

There are two kinds of ice cream machines: ice cream machine and ice cream powder. One is the continuous ice cream machine, the other is the intermittent ice cream machine. The soft ice cream sold on the street is usually a batch type soft ice cream machine. It's two.

If you use ice cream powder to make it simpler, your ingredients will be more complicated.

The main processes are ingredients, sterilization, homogenization, aging and freezing.

The general quality requirements are: dry solids thirty-five percent, fat eight percent to ten, non fat milk solids ten percent, sugar fifteen percent, expansion rate forty percent to fifty.

Most of the ice cream powder is purchased by large companies.

Is the ice cream machine fully imported?

Or only compressor imports, other parts and equipment of the machine are produced by domestic enterprises?

From the analysis of ice cream production process, process and raw materials, the company recruits the ice cream headquarters of franchisees. The so-called franchise resources or core competitiveness is only in product diversity, product stability and product uniqueness.

The technical level of team members who master these technologies is very important.

When headquarters has no technical resources and technical support, franchisees will surely fail.

Three, which brand, technology and personnel come from abroad?

Photos and photo taken from websites or brochures do not indicate that they are from abroad.

The most basic skill for technicians is to learn the origin of food specialty and understand the ingredients of food so as to create a better method of raw material proportioning.

If headquarters says that technicians come from abroad, what is the evidence?

A group photo is not counted for investment.

Come to China every year for training. What is the evidence and how many tickets are there?

It can't be counted?

In short, the relative qualifications and background of technical personnel should be investigated and analyzed.

Four, about the two stores one year and the direct business relationship, where is the direct store of the headquarters of the company? How can it benefit?

This needs careful investigation.

Is it a direct business to open a branch office in the field?

Is it necessary to have sales revenue to be a direct store?

There are several ice-cream equipment in the branch offices, which does not indicate the direct relationship between headquarters.

If you want to see whether or not the headquarters is running, if the headquarters does not operate, it means that they are always running the "franchise" franchise. More than half of them are in the circle of money, rather than supporting the broad masses.

A general method of identifying cheaters in the above ice cream chain item company.

Xu Qiyun, editor in chief: