Ningbo Convention and Exhibition Office recently revealed that the Ningbo international garment festival held this year will be the first to introduce Hongkong enterprises to participate in the exhibition.

Zhang Songcai, Deputy Secretary General of the Ningbo municipal government and director of the exhibition office, said the move is to use Hongkong's top exhibition resources and experience to drive the development of Ningbo's MICE industry.

According to the briefing, 3 units such as Ningbo Exhibition Industry Promotion Association have signed strategic pfer cooperation and joint exhibition agreement with the Hongkong Exhibition Association.

Among them, the China Plastics City Management Committee of Yuyao and the Hongkong Tong Tong exhibition company signed an agreement on cooperation in organizing the Expo.

This year's Ningbo International Fashion Festival will have a professional exhibition company in Hongkong directly participating in the exhibition.

During the costume festival, 100 public costumes show will be held. The participants are mainly Ningbo residents. The costumes can be their own works, or even the clothes they usually buy.

"Every citizen can come up and show his own demeanour, and the entry of Hongkong companies will make some of the activities of the public more creative and selling points."

As for the specific practice, Zhang Songcai said that he was planning ahead.