Cai Zongmei, chairman of Limited by Share Ltd, chairman of gifted apparel, has deep feelings about the connotation of clothing. "From the Chinese silk to the world, and now the foreign brands are in vogue, there are profound reasons for reflection.

Dressing and wearing a hat is not a trivial matter. It has a bearing on national pride and cultural heritage.

As entrepreneurs, it is necessary for us to appeal to Chinese enterprises and social organizations to create a pure Chinese traditional culture atmosphere for the younger generation, so that they can feel the great charm of traditional culture and truly make the national brand known to the world.

Gifted costumes should use original design to contribute to the promotion of Chinese traditional culture by the whole society.

In China's men's clothing industry, gifted men's men's wear has been on the traditional cultural line, and has carried forward the national spirit by making full use of Chinese elements in costumes.

In 2005, with the plum blossom as the carrier of the brand image, the talented "splendid fashion" series officially called "China's original" horn; in 2006, the talented person in the country's more than 2000 sales outlets, set zero inventory, sales doubled the same year's performance.

After that, gifted scholars have introduced the traditional Chinese expressive techniques such as "the legendary legend", "the quintessence of Chinese culture", "the Chinese School" and "the Chinese collection", as well as the traditional Chinese expressive techniques such as printing and embroidery, paying attention to the combination of Chinese culture and clothing, showing the self-confidence of Chinese traditional culture by clothing interpretation, and gradually forming a unique brand style system and profound cultural accumulation.

"In 2008, China is one of the countries with the most attention. Our geography and history will be concerned.

Gifted men's men's clothing represents the history of China's East, and talent products should show a culture, a style and a social system.

Cai Zongmei said.

What kind of design will the men of genius suit for the Olympics?

The inspiration for talented men's men's wear design team is the trend of big events, namely, the Olympic Games; second, the exchange of Chinese and Western cultures.

At present, the cultural exchanges between China and the West are very close. Especially in terms of culture and fashion, they can combine the trend of fashion with the Western way of expression to reflect the cultural charm of the East.

Another is the art of Chinese characters.

It is reported that the talent design concept of this season is the same as the design concept of Olympic dress, that is, there are historical elements, modern ideas and future concepts.

The new "Huaxia collection" series not only preserves the talent culture atmosphere, but also combines various artistic techniques to show the culture related to the Olympic Games and the Humanistic Olympic culture advocated by China through clothing.

Cai Zongmei said: "gifted men's wear is a rapidly developing brand.

The Olympic Games show the healthy, positive and upward outlook of a country.

As a brand, we will rely on the Olympic Games to speed up the internationalization process.

Specifically, first of all, we should guide consumers and customers with internationalized thinking. Secondly, the brand that represents Chinese culture can be released to some influential fashion week in the world. Once again, it can cooperate with foreign buyers to open shops abroad, or employ some professional consultant team and market analysis team to achieve brand without borders.