In this year's tough situation in the whole industry, the textile enterprise in Jiaxing, Zhejiang still maintains a profit margin of more than 7%.

Their secret lies in technological innovation.

The company has developed new technologies for making cloth with pure natural materials such as milk and soybean fiber, so that they have taken the initiative in product pricing.

And this clothing enterprise uses the strategy of creating "brand" to keep the price of brand clothing at an annual rate of 10%.

Li Weizhong, Minister of management and service center of Zhejiang Ya Ying garment company, said: "the general garment processing enterprises are similar to the spindle type structure. They are small in the middle and big in production and processing. On the contrary, they are similar to dumbbell models, big at two ends, and small in the middle.

Our profits come from two sides, R & D and marketing.

In Xiaoshan, Hangzhou, a number of chemical fiber textile enterprises enhanced their ability to resist risks by working together.

The textile enterprise joined hands with enterprises in Zhejiang and Heilongjiang to jointly invest 3 billion 600 million yuan to produce textile raw materials and increase its annual output by nearly 5 times.

Many enterprises, through such cooperation, have developed the upstream projects of the industrial chain, elongating the industrial chain, thus greatly reducing the production cost.