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National Brand Strongly Supports Shenzhou Spaceship PEAK'S Renewed Space Affection

2008/7/10 17:05:00 12

National Brand Strongly Supports Shenzhou Spaceship PEAK'S Renewed Space Affection

On the morning of July 8th, the China Aerospace foundation held the "PEAK's renewal of the China aerospace cooperation Partner Conference" at the Baiyun International Conference Center in Guangzhou. PEAK continued to enjoy the honorary title of the China Aerospace Foundation's only "China aerospace cooperation partner" in the sports apparel industry. PEAK sports shoes and Sportswear continue to receive "China Sports designated sports shoes and sportswear".

According to the briefing, this is the first time that PEAK has pioneered the two signing of the China Aerospace foundation in many space partners.


At the renewal of the scene, general secretary Huo Guangyao of the China Aerospace foundation gave PEAK a licence. Subsequently, the "China enterprise Aerospace Marketing Summit Forum" was also held. Representatives from domestic colleges, marketing circles and enterprises have actively discussed how to launch space marketing for enterprises.

As the pioneer of the internationalization of sports brands in China, PEAK has accumulated profound product and sales base in the sports industry in the past 20 years. After 05 years of internationalization, it has sponsored many international competitions such as the Stankovic cup, which has demonstrated a strong brand strength.

All this was recognized by experts from the aerospace industry. In September of the same year, PEAK became the partner of the China space foundation for the first time and signed a 3 year contract. It donated more than one million sports shoes and clothing to two launch centers in Jiuquan and Xichang.

During the Shenzhou VI flying days, PEAK launched the "promotion of space assisted" promotional activities. PEAK's brand image and national sentiment have been greatly improved.

PEAK has been building the craftsmen grade sports products with space quality. After the first signing in 05 years, PEAK has developed the leading PEAK Pkrocket three level shock absorption technology by using the rocket three level boosting principle, and has been widely applied to spokesmen NBA rocket Sean Baty and "war god" Liu Yudong shoes and other products.

The signing of the contract, PEAK will extend its 5 years in China's space industry, and will experience a series of aviation activities such as the launch of the "God seven manned spaceship", which is a milestone for PEAK.


On the same day, PEAK's 09 spring new product order meeting was held at Baiyun International Conference Center in Guangzhou. Xu Zhihua, President of PEAK company, said: China's aerospace industry has achieved success today after several generations of struggle. The struggle and the confidence of Chinese people are exactly the core connotations of PEAK's demands, and the essence of the two is the same.

PEAK's aerospace marketing has become an important part of the overall marketing strategy. In the future, we will strive to improve our products with the advanced aerospace technology concept and strive to make PEAK products full of the world in line with the "world famous brand" business purpose.


It is understood that China's aerospace industry partners are the highest level of cooperation in China's space industry. The cooperative enterprises can enjoy the relevant rights and interests in their products, technologies and services, including the "China Aerospace partners" and "China aerospace special products" logo.

Insiders from the China Aerospace foundation said: after years of efforts, "China Aerospace" has become a strong brand in the world. It has a good pulling effect on enhancing the brand awareness of enterprises and boosting enterprises to expand the international market.

At the same time, the selection of partners in China's aerospace industry has very strict conditions. Cooperative enterprises must be a large and powerful domestic leading enterprise, and a national brand with good corporate social image, high technology content, excellent quality and great potential for development.


According to statistics, during the launch of Shenzhou VI, the number of people watching TV live in China was over 500 million, showing a strong eyeball effect.

We have reason to believe that PEAK will continue to take off with China's space industry and become a proud national brand.

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