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New Sandals As Low As Seventy Percent Off Activate Sales Season

2008/8/1 15:06:00 9

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Enter the hot summer, usher in the hottest month of the year.

Along with the hot weather, there are many discount businesses in spring city.

The discount season for businesses is also the "Taobao season" for consumers.

Recently, the reporter visited the market, found that the spring city's major business shoe area has been discounted, and some brand sandals even set up the "lowest three fold" brand on special cars, attracting many consumers to buy.

business

Discount to activate sales season

Yesterday, reporters in Chongqing road several large shopping mall to a circle, BELLE, Saturday, Daphne, Staccato and other dozen brands of sandals are on sale.

Each brand launches a discount of 50 percent off to 10 percent off on the basis of shoe types, and some brands offer a "low to 70 percent off" discount price.

According to the salesperson of a shopping mall in Chongqing Road, "the number of customers who buy sandals has increased significantly over the past few days. Many consumers are buying three pairs of pairs or two pairs of disposable shoes according to their different styles. Some new sandals have begun to lack color and break codes, and need to replenish their products at home."

At the same time, the head of the shopping mall also said that the promotional activities of sandals were relatively hot in recent years.

The sale of sandals is not only for merchants to gather popularity, but also for opening up sales breakthroughs for clothing products, and to a certain extent, it also promotes the sales of summer wear.

Among them, sandals and costumes less than 100 yuan are a major selling point to attract consumers.

brand

Digging for a barrel of gold at the end of the season

Reporters saw in the mall, almost every sandal counter, consumers are trying on, buy.

In a sandal brand counter, 79 - 199 low price sandals attract many consumers to pick and choose. Once crowded shopping malls, the road is crowded.

According to the sales representative of the brand shoes, in the north, the sale price of sandals is very short.

5 at the end of the month, there was no sales season for sandals.

Since mid June, the discount has been on sale. Until August, the new sandals will be sold on the whole line.

Most brands will seize this opportunity to dig for the last pot of gold.

In addition, due to the rapid development of footwear brand in recent years, especially the style of women's shoes, the replacement rate is very fast.

Less than half a month after the new listing, there will be a trend of "follow suit", which will lead to duplication of styles and materials in all kinds of sandals. Therefore, the competition of footwear brands will become more and more intense.

Consumer

Special discount for "Taobao"

"I'm not rushing to catch up with fashion, waiting for a discount."

Ms. sun, who is choosing sandals, told reporters that her biggest hobby is shopping and shopping.

With her years of experience, buying sandals must be bought at a discount.

On the one hand, the new sandals listed on the high price, it is very uneconomical to buy it.

On the other hand, sandals are being updated too fast, and the market is much more like the copy version, so it's easy to be "out of date".

In a conversation with consumers, reporters noted that many smart consumers have been able to figure out the price curve from the sale to the end of the season according to their shopping experience and grasp what time they should buy.

For sandals, experienced shoppers will choose to buy them from the end of 7 to the middle of August. They will be able to wear "fresh" before the season and pick up the price advantage.

However, we also remind consumers here that before the end of the season, we must first conduct a comprehensive "sweep up". First, we will choose the style that we like in the major shopping malls, and then decide according to the discount strength and activity rules of different shopping malls.

When buying, we should also pay attention to the quality and rights protection of discounted goods.