Gucci Brand Asia Pacific Development Investment Optimistic China
In 2010, Gucci plans to invest in the Asia Pacific region, and the most promising city in China will be China.
In the past ten years, the sales of Gucci in China has been very good. The company intends to expand boutiques from the top tier cities to two or three tier cities, such as Changchun, Wuhan, Shijiazhuang and so on, which caters to the increasingly prosperous Chinese wealthy class.
If Gucci brand develops successfully, other brands of its parent company Gucci group, such as YvesSaintLaurent and BottegaVeneta, will develop in China.
Since entering the Chinese market, the number of Gucci stores in China has now grown from 4 to 30, and these have only been completed in 5 years.
It took 30 years to expand to the size of 30 stores compared to the Japanese market.
The company clearly recognizes that the Asia Pacific region will be a great goal for development, and that China will be a backbone country.
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