近日，瑞昌市碼頭工商分局查處一起假冒品牌運動鞋案。

　　經(jīng)查，當事人王某在南昌洪城大市場購進40雙假冒李寧牌運動鞋在店內(nèi)銷售。工商人員現(xiàn)場查扣了此批運動鞋。 

In order to avoid buying fake brand sports shoes, the business sector staff reminded consumers to pay attention to four aspects when purchasing brand sports shoes: first, look at whether there are clear factory name, factory address and telephone information on the packaging box of sports shoes; two, look at the fabric and accessories of sports shoes.

The material of genuine sports shoes feels good, bright colors, smooth shoes, exquisite workmanship, excellent rear foot feel, no stiff feeling, and fake (inferior) sports shoes rough processing, poor quality of printing and dyeing, glue spillover, many threads; three look at shoes logo, tag, certificate and anti-counterfeiting code.

Consumers had better scrape the coating to make a phone call to confirm the authenticity of the shoes; four, look at the price.

The price of genuine sneakers is higher than counterfeit and inferior sports shoes.

Therefore, consumers should not be cheap when buying brand sports shoes.