May 21st, "2010" (seventh session) Shanghai textile and garment purchasing Fair (referred to as the world trade "cross mining") and the 2010 Shanghai international fashion show in Shanghai World Trade Center ended successfully. With the concept of "precise matching and service first", after seven years' pioneering and innovative development, the world trade "cross mining" has become the largest industry event in East China, and has accumulated good reputation in the industry. Almost every customer satisfaction has been maintained at over 95%. Even under the impact of the financial crisis, the "cross mining" of the WTO has also maintained a strong momentum, attracting a large number of overseas buyers coming from afar.

The change and invariance of "cross mining" this year

This year's WTO "cross mining" continues to uphold the trend of the times. market demand The strategic objective is to take the "two-way import and export platform" as the orientation, and strive to attack the three targets: in terms of foreign trade export, we must persist in developing the resources of superior buyers in Europe and the United States, do a good job in the trade support of China's foreign trade processing service industry chain, and further expand domestic advantages in domestic sales channels. Domestic sales channel To achieve an effective bridge to enter the domestic market by fashion brands, and further enhance the scale and overall efficiency of the "cross mining" of the WTO through industry cooperation and complementary resources.

From the scene of the activity, the "cross mining" response was enthusiastic and fruitful. More than 800 booths were crowded, 20 thousand passengers were bustling, 200 excellent Chinese channel merchants were gathered, and 400 excellent surface accessories and clothing OEM/ODM enterprises demonstrated the strong strength of "China Intelligent Manufacturing". 400 overseas and domestic high-end fashion brands interpreted the charm of "top quality supermarket". There are also a series of activities such as B-Match exact matching, fashion brand press conference, industry hot special seminar, ModeShanghai and so on, highlighting the super cohesive force of Shanghai World Trade mall industry service platform.

According to the organizers, the world trade "cross mining" brings together two categories of exhibitors: one is the OEM company with lower production cost, the other is the supplier from inland areas such as Chongqing and Yun Guichuan, and the other is ODM enterprises with independent R & D capability, such as Zhejiang, Jiangsu and other garment enterprises along Haiti district. These two categories of exhibitors just meet the needs of the two types of buyers, that is, OEM enterprises can undertake traditional processing businesses with low price but large orders. ODM enterprises can butt up importers and wholesalers of overseas brand buyers and boutiques. The successful implementation of the seventh "cross mining" further shows that as long as we continue to expand the high-quality resources of overseas buyers, there are still a lot of business opportunities in foreign trade export.

"Refinement is not blind, but quick and not disorder." This is the consistent aim of Shanghai World Trade mall as a platform for commerce and trade services. In the past seven years, the "cross mining" of the WTO has always been flexible between "changing" and "changing". The "cross mining" of the WTO has changed the original situation of foreign trade export, and is also a famous brand investment platform for domestic sales in the industry. More than 1/2 of all the foreign brands are looking for channels in China. However, no matter how the form changes, the WTO's "cross mining" has always adhered to an unchanged purpose, which is to serve the customers wholeheartedly.