Restraint, tranquility, minimal leisure wear?

This concept is constantly staged in Blumarine brand.

Never pay attention to those fashionable dogmas and insist on designing clothes for women who aspire for the best. And this is a good thing for him from a business standpoint.

This season, the brand killer is animal printing, a lot of frivolous tassels, many leather, suede and crystal nail ornaments.

The brand owner, stylist Carlyne Cerf de Dudzeele and Anna Molinari are full of humor inspiration, and have a clear understanding of brand positioning.

Before the show is about to start, Cerf de Dudzeele says, "I am everything!"

Our design is for girls who walk in the streets and are followed by men. "

Well, they have achieved their goals. Blumarine's rising sales figures prove that women all over the world need them very much, which is the result of all brands seeking.