In the shoe and hat area, the special booth of Huabao shoe industry is the most popular. At this year's Expo, Warburg footwear focuses on the brand alliance of Dongguan footwear. The Dongguan footwear brand alliance is launched by the world shoe industry headquarters base in Houjie. The first alliance members include 33 shoe manufacturers, mostly local manufacturers in Dongguan. Li Ling, director of investment at the world footwear base, told reporters: "the Dongguan footwear brand alliance relies on shoe making enterprises to directly connect with international and domestic purchasers, shaping the overall image of Dongguan footwear industry, and creating Dongguan as" the world's high-end shoe industry's sourcing paradise "brand image.

In addition, the Dongguan shoe brand alliance has been unveiled in the big publicity campaign to promote the whole shoe industry in Dongguan. According to the briefing, at present, the shoes and shoes of various categories and grades of Dongguan footwear brand alliance have initially opened the domestic market. Last year, they entered the Changchun Eurasian store and were discussing with Tianhong Department store. This Dongguan Fair has attracted the attention of many buyers. "Several large international buyers expressed their interest. They are very optimistic about this mode."