GAP Enters The Chinese Market, Pricing Challenges

In the United States, the price of GAP is not cheap, and a pair of underwear should be priced at about ten dollars. According to this calculation, after introducing China, I am afraid that it will sell more than 100 yuan. If so, I am afraid that few consumers will buy it. After all, there is also a good clothing store with similar style and cost-effective price. This will be a big challenge for GAP.