Zhou Hong, graduated from the Dalian Institute of technology in 1991, graduated from the Institute of fashion design in Daegu, went to Japan to study for fashion design in Japan, founded the clothing brand in 1997, and graduated from the French women's wear trade union college in 1999. In 2000, Zhou hung went to Daegu, South Korea to hold a personal product conference, and won the silver medal issued by the costumes Committee of China; the seventh China top ten fashion designer in 2001; in 2002, on the international fashion week of China, "Si fan" won the most fashionable women's clothing Award; and at the Dalian International Fashion Festival, the special conference of Xinghai castle was held: "to open new luxury and beauty"; and to win the Chinese clothing brand annual award and the style award.

He is currently a member of the China Fashion Designers Association and a member of the Art Committee. Zhou Hong, a well-known designer of the executive director of the Dalian Fashion Designers Association, has studied fashion design style in Japan and studied at the French High School of women's wear trade unions to receive the best fashion design education and art atmosphere. The designer, who once won the honor of "the top ten designers in China" and "the best woman Costume Designer Award in Beijing" and so on, has perfectly integrated her simple, atmospheric design style and "sifan" brand concept. The connotation of the clothing brand "high above is easy and profound has been seen close to each other" has reached its peak. As a result, the elegance of formal dress and the ease of fashion are dissolved in "thinking". The European style and Asian characteristics are harmoniously combined. "Rice is the seed at the beginning," Mu Kerry E, chairman of the former French clothing association, evaluated the status of the Chinese clothing industry a few years ago. Under the leadership of Zhou Hong, "think of fashion", with its strong seed life, stands at the forefront of the development of Chinese fashion. Although the tiny spark has burst into a prairie fire.

Women's clothing brand "SV", a pleasant name, the best costume design brand of China's fourth international fashion week. Originally named SUNFED, it means to bathe in the sunshine. Fashion is the beautiful notes flowing in the sunlight, full of poetic beauty. The name of "Si fan" is derived from the book "the sea of evil", which is called "high above the plain, and far reaching." Deep meaning, and "I am female Jiao er..." And it is the ultimate expression of "thinking". The true, the cut and the extreme, after the removal of numerous branches and leaves, the appreciation will linger between the human clothes, so that modern white-collar beauties can enjoy the beautiful and charming inner conditions in the bustling world.

Zhou Hong's clothing works are very meticulous, especially for people's sense of color. The same color is a very different color experience in Zhou Hong's designs. Zhou Hong used her boots to interpret her understanding of dignity and elegance, and concisely stated her unremitting pursuit of beauty.

Looking at Zhou Hong's works is a very comfortable process. Comfortable, but also have to ask some dry questions: "how do you evaluate your design style?" Presumably Zhou Hong was not comfortable with the drying. She said, "I like fashion, but not too much." The word "fashion" is so fashionable that it seems empty. Zhou Hong: "look at this dress I wear today. This chain is a change. It is also part of the dress. And this pair of trousers. I added it to the yarn, so it was different. You bet. Designers have been treating their lives like works, including themselves, though not very deliberately.