Before opening a clothing store, pay attention to the study of the residential population around the store. What kinds of people do they need, and investors need to see "vegetables" and "rice". Some investors, such as torch dealers, study the following ten points in this respect.

First, the surrounding communities, residential areas, the total population and population changes, passers-by, marginal customers and other demographic factors.

Two. Population composition. There are both urban and new Shanghai residents in the community, as well as overseas residents living in Shanghai.

Three, population density. For example, the business circle should distinguish between the main business circle, the secondary business circle and the marginal business circle.

Four, gender structure. The proportion of male to female is different, and the varieties of management are naturally different.

Five, the employment situation of adults in their locality. The employment rate is related to the purchasing power.

Six, age composition. The decorating style of the shop has much to do with this.

Seven, household structure. The only products of the two employees, the three or four generations in the same class, the old wives and so on, the targeted products should vary from person to person.

Eight, marital status. Through research, take good care of yourself and do more wedding and wedding business.

Nine, fertility. We should consider more for parents, and the economy is also a good account of children.

Ten, study national structure. The living habits of different nationalities are different. The smaller the store research is, the more accurate the target market will be.