Yesterday, the Xi'an Convention and exhibition industry "12th Five-Year" development plan for comments will be held at Qujiang International Convention and Exhibition Center, Xi'an.

The City Convention and Exhibition Office consulted publicly on the exhibition industry development plan of Xi'an in the next 5 years.

It is reported that Xi'an plans to cultivate 4~6 new exhibitions in 5 years, and strive to increase annual turnover by more than 25%.

Present situation

5 million yuan to support exhibition industry

At the meeting, the responsible person of Xi'an Convention and Exhibition Office released the draft for the 12th Five-Year development plan of Xi'an Convention and exhibition industry.

According to introducing, in order to promote the development of MICE industry, Xi'an has issued a series of policy documents, and arranged 5 million yuan special funds to support the development of MICE industry.

Up to now, there are 1363 professional exhibition companies in Xi'an and more than 40 companies in the scope of exhibition business. Among them, there are more than 40 exhibition business all year round.

From 2005 to 2009, the city held 522 kinds of exhibitions, with a turnover of 316 billion 780 million yuan, and successfully held a number of independent brand exhibitions such as Eurasian Economic Forum and Western China International Equipment Manufacturing Exposition.

target

More than 150 exhibitions are held each year.

According to the draft, in the next 5 years, Xi'an will hold more than 150 exhibition activities annually, including over 20 international exhibitions, 30 autonomous exhibitions, and 10 large festivals.

The head of Xi'an Convention and Exhibition Office said that the development of Xi'an Convention and exhibition industry will maintain quality and quantity. The turnover of the exhibition will maintain an annual growth rate of over 25%, and the comprehensive social benefit will increase by 20% annually.

The exhibition area of the city will increase from 131 thousand square meters to 300 thousand square meters, and 10 independent brand enterprises with the ability to hold large-scale international exhibition activities will be established. The training and introduction mechanism of exhibition talents will be established to alleviate the current shortage of professionals.

layout

Forming Convention and Exhibition pattern

According to the draft, in the next 5 years, Xi'an will focus on the construction of regional international convention and Exhibition Center. According to the development basis of convention and exhibition industry, combined with the development orientation of Xi'an's international metropolis, through the integration of resources, market development and brand creation, we will form a large exhibition pattern with reasonable layout, good matching, complementary advantages and obvious scale benefits.

In the next 5 years, Xi'an will cultivate 4~6 new exhibitions and launch a unique "one district, county, one session" plate, such as the light industrial products fair, the golden Kang Road Tea Culture Festival in the new city, the animation culture festival in the Beilin District, and the mule city.

In terms of spatial layout, with the development of the city administrative center and the integration of Xi'an and Xianyang, new exhibition venues will be built in the north, northeast and Xi'an Xianyang joint.