As the temperature continues to soar, the major shopping malls in Shanghai also gradually enter the summer promotion season.

Despite the fact that sales promotions have been increasing this year, the intensity has also increased. However, many consumers still say that the price of this year's summer wear is much higher than that of last year.

Reporters visited a number of department stores, found that many second-class fashion brand T-shirts priced in the range of 200 yuan to 400 yuan, and some even soared to more than 400 yuan.

It is estimated that many mid and high-end brand pricing has increased by about 20% over the past year.

Analysis of the industry, on the one hand, cotton and cotton prices continue to rise, on the other hand, manpower and logistics costs significantly increased, but also caused a direct rise in clothing prices this summer.