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Jinjiang Has Become The "World Jacket Capital".

2010/9/26 9:37:00 124

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Fujian

Jinjiang

As one of the famous clothing brand production bases in China, men's casual wear is the main category of its clothing industry. At present, Jinjiang's leisure wear is the main category of clothing industry.

Jacket

There are more than 1000 brand manufacturers, bringing together a number of famous jacket brands such as Jin Ba, seven wolves, Qipai, nine Mu Wang, Li Lang, AI Du and Wei Lu.

According to statistics, 41 out of every 100 adult men in jackets in China's urban market are wearing jackets from Jinjiang, and 12 of the 100 jackets worn by adults in the world come from Jinjiang, China.

In the previous research report, TNS used the Delphi method. After consulting the experts of clothing industry and jacket industry experts for the first time, 12 specific evaluation indicators were adopted in the industry for the first time, and the evaluation system of urban development strength of jacket industry was established.

The 12 specific indicators are: the number of raw material manufacturers of jackets, the annual sales of raw materials for jackets, the number of manufacturers of accessories for jackets, the annual sales of jacket accessories manufacturers, the number of brands of brand jackets (independent brands), the annual sales of brand manufacturers (independent brands), the annual production of brand brand manufacturers, the number of manufacturers of OEM, the annual sales of OEM, the number of brand stores and large stores in the jacket, the average growth rate of 3 years of jacket sales, and the average year of the top 3 brands in the city.

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When comparing Jinjiang with the whole world, the total index of Jinjiang's jacket industry is 1 times higher than that of the other 5 cities in the world, compared with the five foreign cities in the world. In terms of the size and strength of the jacket production, Jinjiang has become a famous brand in Jinjiang.

World jacket City

People in the industry including the China Federation of Commerce and the China National Information Center generally believe that the "world jacket city" has fallen to Jinjiang, making Jinjiang a prestigious city card with its prestigious brand capital.

The strength of jacket industry in 5 cities in China shows that Jinjiang ranks the five city in terms of production and sales, raw material supply, channel development and maintenance, and the number of jacket brands.

In addition, Jinjiang has more than 800 jackets raw material producers and 200 jacket accessories manufacturers, ranking the number one in the world. This shows that Jinjiang has a strong jacket production capacity, on the other hand, it also reflects the Jinjiang jacket production technology has reached the international advanced level.