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Guangzhou'S "Chinese Department Store" Has A New Look For &Nbsp.

2010/9/26 16:36:00 58

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When the old "Zhonghua department store" of the private sector is gradually fading out of the horizon, the national brand "Zhonghua department store", one of the two major owners of the Chinese Plaza, Guangzhou Xinxing industry, will unveil its mystery on September 30.

Guangzhou

Members of the public meet.

After the pformation, the Chinese department store took the slogan "heart life and new China" as the slogan, covering an area of more than 14000 square meters, occupying the whole floor of the five floor of the Chinese Plaza.

consumption

The idea will give you a taste of the new shopping experience.

From today until September 24th, Chinese department stores will recruit members at the north gate of China Plaza.

The new China department store also opened the governing channel for the membership card. From October 1st to October 7th, it went to the Chinese department store customer service center on the 5 floor of China Plaza, showing identity cards and card vouchers to collect Chinese.

Department store

Cardiogram.

Although it is called "China department store", this "China" has become "China".

Unlike the old "Zhonghua department store", which has long been a low price promotion way to promote "hurting yourself and hurting yourself", the new China department store has been pformed into a premium quality department store, and has added many characteristic elements, such as semi enclosed ladies underwear area, super interactive induction screen, six star VIP room and intimate nursery room.

In addition, the score of China department store's heart card can be used as cash to spend, and the integral of the pen consumption can be used immediately for the next pen. This is the innovation of the industry.

The integral can be used at any time. There is no such threshold as "how many points can be used". There is no need to limit the exchange time. The points can be deducted from the consumption amount directly in the payment process.

In fact, the difficulties in realizing the magnificent pformation of the new China department store can not be ignored.

Old Chinese department store has always been given to people.

Discount Store

The impression is that the floor of the 5 storey building is relatively high, and the single storey area of the shopping mall is too large for customers to accept.

To this end, the mall has specially recruited Taiwan designers who have served Taipei 101 viewing platform and far east department store to repackage space, passageway, LOGO, VI, design and location, and the investment cost has exceeded 20 million.

Unlike general department stores, the new "Zhonghua department store" does not charge suppliers' entry fees and management fees, but only uses the point system.

At present, 180 brands have been identified, including Japanese women's clothing brands such as G2000, NIKE, OLAY, Wacoal, and so on.

Such innovative initiatives and actions everywhere reflect the determination of new China department store to strive to become the most innovative and service department store in China.

In the future, Zhonghua department store will join hands with all the merchants in the Chinese Plaza to offer more activities to your eyes, so that your life can start from your heart and burst into boundless brilliance.