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Ospop Shoes Were Also Attacked By Shanzhai

2010/9/26 17:47:00 87

On September 26th, recently, a post of "the latest Japanese product is actually this" was reprinted by netizens in a crazy way. The protagonist is the green army shoes commonly known as "release shoes". Originally, in China, only ten yuan a pair, after the "cosmetic surgery", the price jumped 20 times.

It is reported that Ben Waters, an American businessman in New Jersey who developed family petrochemical business in China, discovered the fashion in China's shoes.

He identified a fashionable element with a symbol of the times and set up the brand name of "Ospop" (One Small Pointof Pride), redesigning Chinese elements into the current consumption trend.

liberation shoes

"After landing in the US market in 2007 and being first sought after, Ospop's simple style has also been greatly increased in the domestic market with the trend of fashion.

Ospop

Mr. Cui Hua, director of the release shoe manufacturer, Henan Jiaozuo Chuang wolf Industrial Co., Ltd., told the "China made news" reporter that many domestic manufacturers also smelt "business opportunities" because of the hot commodity sales in Europe and America, and the counterfeit products of Ospop release shoes had already appeared in most places.

"Zhejiang, Sichuan and other places are the most counterfeited, some even marked the Ospop."

Mr. Cui Hua told reporters.

Reporters even found some people on the Internet to buy information on Ospop shoes, and clearly wrote, "where can wholesale Ospop release shoes, preferably not produced by the genuine company".

"Our Sirius working shoes have applied for patents from 1 to 10 products, including design and color."

Mr. Cui Hua told reporters, but the company has many orders and is busy. Every month, the product of Sirius will produce fifty thousand or sixty thousand pairs.

Li Zhiwei, a legal adviser to the capital securities, told reporters that with the development of trade in goods and services,

intellectual property right

It is more likely to be violated.

In the market economy is not mature enough, enterprises to prevent intellectual property rights from illegal use has been placed in front of people.

It is the first task for small and medium-sized enterprises to strengthen the R & D and protection of patents.

Li Zhiwei said, like a product such as the wolf shoe industry, any large scale shoe making enterprise in the country can produce, and other enterprises need not invest in the research and development cost of running wolf. At this time, it is very important for enterprises to protect their own intellectual property rights.

The protection of self developed products should be done as early as possible.

In the interview, business owners also told reporters that small and medium-sized enterprises urgently hoped that the relevant departments should effectively intensify law enforcement and crack down on fake and shoddy products.

Only by eliminating the soil that produces fake and shoddy products can we provide a fair competition market environment for small and medium-sized enterprises, and enable independent innovation brand enterprises to continuously expand domestic and foreign markets and become bigger and stronger.