So in

Making full use of all the possible elements, such as the formation of the booth, materials, sound, light, color and other decoration products, constantly give the audience fresh feeling, stimulating their curiosity, making them interested in the exhibition booth, and then having the desire to talk with the exhibitors.

The design of the exhibition booth should emphasize individuality, and at the same time, it should be convenient for conversation in space and atmosphere. If it can make people feel like a "caves" and imitate Buddha guests, it will be ideal.

The supporting use of booth elements should also help to enhance the persuasiveness of the staff's conversation, so that the instant goodwill of customers can be repeatedly confirmed and strengthened in limited time and space, laying the foundation for the post exhibition contact.

Booth design should also take into account other activities planned by the company during the exhibition.

More and more

So now there is a trend that large enterprises begin to cancel the internal exhibition management departments, and entrust the exhibition design organization to the exhibition service companies or similar advertising companies, from the booth design to all kinds of supporting activities, which are planned, organized and implemented by the latter.

On the one hand, it improves the professionalization of exhibition construction, and on the other hand, it also gives enterprises the possibility of bargaining.

Therefore, the pressure on advertising and service companies in terms of price and time is often very large, but perhaps this is the only way to effectively promote the professionalization of the exhibition industry and make it more responsive to market competition.