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The exhibition will last for 3 days, with an exhibition area of 20 thousand square meters, with 500 exhibitors participating in the exhibition. It is expected to attract 16 thousand spectators from home and abroad to visit.

The exhibition will continue to retain three traditional areas, including shoes, shoes, leather and materials, and shoe machines.

The organizers also invited the internationally renowned trend forecasting agencies WGSN and Y-Trends to act as fashion consultants and conference design consultants respectively, to build brand products fashion show, a number of authoritative 2011/12 trend forecasting conferences, as well as brand and patent registration seminars, and nearly 30% of the new exhibitors unveiled new products, hoping to help exhibitors to open the door to fashion and help the shoe industry broaden their horizons.

China Dongguan international footwear exhibition, shoe machine exhibition is known as Asia's best one-stop purchase and display platform for high-end shoes, materials and shoe machines. Its fashion charm attracts many associations' participation and support.

The Shenzhen Leather Industry Association will organize a visiting group to show itself. The footwear industry associations of Guangzhou and Zhongshan will encourage members to visit them actively so as to help enterprises grasp the trend of production purchasing in 2011/12.

The exhibition was jointly sponsored by the China Light Industry Crafts Import and Export Chamber of Commerce, Dusseldorf Exhibition (Shanghai) Limited, Ya style Exhibition Service Co., Ltd. and Guangdong Modern Exhibition Management Co., Ltd.