Since its inception, every link has been continuously improved and sustained and stable development.

The company has always adhered to the road of specialized operation, and advocated the underwear culture and modern fashion life concept with the mainstream of high quality and low price products.

So as to serve customers more quickly and effectively.

Today, the management and operation of the company have been agreed and praised in the industry.

In order to better expand the business in the competition, in 2005, the company implemented a business pformation, expanded the market to different provinces in the form of brand Monopoly chain stores, and set up the related organizational structure of the company, and established a stable and orderly management process. All the markets are the core, so that our brand Monopoly chain store will become more rational and healthy in the future development.

The company will adhere to the principle of "integrity management, people-oriented", take the road of professional management, join hands with franchisees and work together to create a better future for city beauties.

Business purposes: integrity management, people-oriented, honest service, worthy of your trust.

Business philosophy: survival with credibility and development by service.

Enterprise spirit: seeking truth and innovation and striving for excellence

Enterprise strategy: scientific management

Provide close service, focus on every detail, produce quality products, create millennial brand, build a retail aircraft carrier "city beauty": diversified products, meet the needs of the masses and the market, especially the younger series: simplicity, fashion and lovely products reflect the excellence and elegance of quality.

"City beauty": suitable for low price consumer groups, low-end products, the price between 10-30.

"Nelse": suitable for mass consumer groups, high-end products, the price between 30-50.

"Love one": suitable for high-level consumer groups, circulation brand, price 50-100.