The company was founded in 2000 and listed in December 2010. The company has been focusing on the development and style of the soles of sports shoes. Design Each year, the product has more than 100 kinds of products, and has many patents and non patented technologies. It can meet the needs of many famous sports brands including shoes brand Anta, XTEP, 361 degrees, Hongxing Erke and del Hui.

According to market and consumer demand, Thailand shares continuously innovating in product concept, obtaining many patents and non patents. Patent technology 。 Among them, there are a number of non patent technologies, including 4 utility models and eight Octopus shock absorption systems, shark fin anti torsion stability system, Z shaped bend ditch, and other 10 patent applications, 2 utility model patents and 5 designs patent applications, of which 10 patents have passed preliminary examination.

According to the latest news in the media, Tai Ya shoes industry has launched a sole with the octopus shock absorption system. From the appearance, it has 8 deep pattern designs on the heel of the shoe, and the sizes and patterns are intersecting and crisscrossing, so as to form an excellent grip on the ground.

Because of this, 8 independent and intrinsically linked forms can play a role of shock absorption and shock mitigation in motion, and simulate the motion characteristics of octopus and ergonomics theory, so that individual bodies can disperse and absorb the pressure of movement in an independent manner during movement.

Ding Jianping, vice president of Limited by Share Ltd, told reporters that the soles usually have two functions: the front hand is powerful and the rear is cushioned by the ground. When the body is moving, it is usually the heel that touches the ground first. Therefore, the heel should have the soft effect of shock absorption, but if the heel design is too soft, it will affect the grasping function of the heel as a whole, resulting in uneven landing and even sprain.

The design is inspired by the perfect combination of octopus and elephant toes. "After we set up production and research with Xiamen University, we found design inspiration from a search material that they accidentally supplied. The octopus is a mollusk in the ocean. The body is soft, but when the claws are attached to the stone, the surface of the body and claws will harden. Sometimes the design of nature is the most perfect. We imitate this principle to design the octopus shock absorption system." Ding Jianping said.

In fact, the advanced market management concept, closely following the trend of global fashion and the concept of low carbon manufacturing, has made the company take the lead in the industry and gain the competitive edge. We should establish a market information oriented rapid response mechanism and closely grasp the market dynamics. Each year, Tai Ya shares more than 100 product designs, which not only guarantee the renewal speed of the product structure, but also creatively develop new practical soles to meet the personalized customization needs of customers.

As early as 2005, Thailand shares took the lead in establishing professional technology centers in the industry. Now it has become one of two sports shoes sole enterprises in Fujian Province, which also has municipal and provincial enterprise technology centers.