According to the data released by the Ministry of Commerce, in January this year, 3000 key retail enterprises monitored by the Ministry of Commerce achieved 26.6% sales growth over the same period last year.

Among them, sales of clothing, shoes and hats increased by 37.2% and 33.2% compared to the same period last year. The growth rate was 18.2 and 13.4 percentage points faster than that in December last year.

The industry generally believes that

Chen Dapeng, executive vice president of China Apparel Association, pointed out that domestic demand in recent years

In addition, a report of the China clothing association also pointed out that expanding domestic demand and stimulating consumption is one of the core themes of China's economic policy in 2011.

Under this premise, domestic demand is bound to maintain a steady growth trend.

At the same time, the domestic garment mature market is revitalized and the emerging market is growing rapidly. In 2011, it will be a year of steady and rapid growth of domestic demand for clothing.

With the development of rural urbanization and urbanization, big developers will intensify their efforts to develop the three or four tier cities, improve their network coverage and accelerate the spread of new lifestyles, which will catalyze the further development of urban clothing consumption.

Zhou Haijiang, President of the red bean group, one of the representatives of men's wear enterprises in China, said that for enterprises, the biggest opportunity for 2011 is the expansion of domestic demand.

In recent ten years, China's economic and economic development is very fast. The State encourages domestic demand, which will bring many opportunities for enterprises, and enterprises must seize it.

In fact, from the economic data during the "11th Five-Year" period, the domestic demand for clothing has maintained a relatively fast growth rate.

國(guó)家統(tǒng)計(jì)局發(fā)布的數(shù)據(jù)顯示，過去的5年，國(guó)內(nèi)服裝類消費(fèi)每年都保持了20%以上的同比增長(zhǎng)，增速均明顯高于當(dāng)年社會(huì)消費(fèi)品零售總額增速———2006年，我國(guó)社會(huì)消費(fèi)品零售總額同比增長(zhǎng)13.7%，其中，限額以上批發(fā)和零售業(yè)服裝類商品零售額增長(zhǎng)20.0%，增速高于平均水平6.3個(gè)百分點(diǎn);2007年，全國(guó)社會(huì)消費(fèi)品零售總額同比增長(zhǎng)16.8%，其中，限額以上批發(fā)和零售業(yè)服裝類商品零售額增長(zhǎng)28.7%,增速高于平均水平11.9個(gè)百分點(diǎn);2008年，全國(guó)社會(huì)消費(fèi)品零售總額同比增長(zhǎng)21.6%，其中，限額以上批發(fā)和零售業(yè)服裝類商品零售額增長(zhǎng)25.9%,增速高于平均水平4.3個(gè)百分點(diǎn);2009年，全國(guó)社會(huì)消費(fèi)品零售總額同比增長(zhǎng)15.5%，其中，限額以上批發(fā)和零售業(yè)服裝類商品零售額增長(zhǎng)20.8%，高于平均增速5.3個(gè)百分點(diǎn);2010年，全國(guó)社會(huì)消費(fèi)品零售總額同比增長(zhǎng)18.4%，其中，限額以上批發(fā)和零售業(yè)服裝類商品零

Sales increased by 24.8%, higher than the average growth rate of 6.4 percentage points.