Online And Offline Integration Will Become The Trend Of Garment Industry
With the rapid development of e-commerce industry, more and more clothing enterprises begin to invest their strategic vision.
Online market
。
Zhang Jian, general manager of Beijing love online Technology Co., Ltd., yesterday at the NetEase clothing Summit Forum, said that in the next ten years, the combination of physical stores and e-commerce will become the trend of the garment industry.
In fact, at present
Online sales clothing
The trend is already obvious.
Especially after last year's success in clothing e-commerce enterprises such as fan Kai pin, Mai Bao, Ma Marceau and so on, it greatly stimulated the brand clothing enterprises under the traditional offline sales mode, and many clothing brands had generated the impulse to lay online channels.
At the beginning of this year, Metersbonwe officially launched the state purchase mall and launched the online sales mode.
In this regard, Qiu Yudong, chief operating officer of wheat bag, said that since the after sales feedback can be timely reflected online, enterprises will have a faster response to the optimization of clothing sales in the next ten years.
Online and offline
Always complement each other.
But he told reporters that Mai Bao had no plans to open a physical store for the time being.
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