Hermes In 1999, it acquired a 35% stake in the brand and raised its stake to 45% in 2008. The last season costumes designed by Jean Paul Gaultier for Hermes will appear on the 2011 spring and summer fashion week in October this year. He has been replaced by Lacoste's former creative director, Christophe Lemaire.
As for why Hermes has to become a member of LVMH, Hermes CEOPatrickThomas also explained: "in our circle, some groups are expanding and promoting, while others are dedicated and professional. We do not want to be more involved in such business encroachment and annexation. This is not an economic struggle, but also a cultural campaign."

LVMH President Bernard Arnault's reply is the same official as before: "we will never lower the grade of Hermes. As long as Hermes wants to, he will always maintain his status even better."

In addition, Spain fashion Group Puig has begun consultations with Hermes on the purchase of its Jean Paul Gaultier45% equity agreement. Hermes said it would sell shares of Jean Paul Gaultier45%, but did not disclose any possible buyers.

Puig is a Spanish perfume, cosmetics and fashion multinational company. The company will also buy JPG shares from the designer audience. Of course, the designer still owns the majority stake.

Hermes has bought shares of JPG35% in 1999 and has increased its stake to 45% in 2008. Gaultier resigned from the position of creative director of Hermes last year to better develop himself. Ready-made clothes And advanced customization series.