B2C brand for men's wear Masa Ma-so Released in Beijing in 2011 New clothes in spring and summer And announced the signing of the contract. Fashion etiquette godmother "Zhou Simin is the image etiquette consultant, and jointly launched the" MASA man positioning tool "to enhance the image of men.

A total of 60 new 2011 season products were released by the conference, and more than 20 Chinese and foreign models were displayed. In the nearly 20 minutes of the show, they showed four themes of purity, confluence, trace and fantasy.

Martha Marceau also signed the international fashion etiquette expert as his image etiquette consultant, and launched the MASA image positioning tool, aiming at improving the overall image of the male.

It is understood that the image design tool is based on the five elements of "skin color, body shape, character, social role and dressing scene", and the best dressing scheme is analyzed in 5 minutes, aiming to provide quick and effective image design guidance for men.

Zhang Shulve, chairman of masa Marceau, said in his speech: "Masa Marceau came from the papers of me and Sun Hong. We have never changed from writing papers to founding enterprises. That is to do something that is truly valuable to society and be a respected company.

For the strategic planning of masa Marceau, Zhang Shulve said: "in the product range, we will enrich men's clothing, enter into women's clothing, children's clothing, home textiles and other fields, expand market share, build a suitable internet life brand for middle class and new middle class around the high-end positioning."

Martha Marceau was formally launched in September 2008 and was jointly founded by Zhang Shulve and Sun Hong. High-end men's clothing 。 In 2009, the sales revenue reached 80 million yuan. In 2010, Marceau earned $10 million from the US Sequoia Capital China Fund. The registered member exceeded 100 million. In the same year, he opened the store in the CBD core business district of Beijing.