clothing Promotion plan for the entire franchised store, it plays an outline role, and can be driven. brand The direct influence factors and the specific planning and execution must be formulated according to the actual situation of their products, but some design details need to be noted:

clothing Promotion Theme:

Combined with the characteristics of festivals, we should excavate from the festival's cultural background to combine with the company's products. Then in the promotional activities to create such an atmosphere, so that consumers feel the warmth of the atmosphere, consumers are now "feeling" to consume, this warm sales promotion is easy to touch the weak nerves of consumers.

Presenting promotional gifts:

Holiday gifts, now is not surprising, many businesses will have this sales promotion method, this gift is in fact exquisite, send well, send practical, customers will be particularly happy, feel that your shop operators pay special attention to him. He manager of Hai Jia Shi direct camp told Xiaobian, shoulder strap, umbrella, pull rod bag, Zi Zi. Sunglasses, bedding four piece sets, and some hand ornaments as gifts to customers will be more popular.

Gift giving is not earned by every customer. It is based on what customers buy and is different from what they wear. For new customers, she has just come to the exclusive store experience, can send some hand accessories, so that it can not only win customers' favor, but also increase the possibility of introduction. But if it is for some women who are already dressed themselves, maybe this customer is also a lot of accessories. You can send four pieces of bedding to such customers.

If you come here to buy clothes is a professional white-collar, because of work needs, often travel. She can send a drawbar bag, so when she often uses it, she will think of the brand. This customer will surely become a loyal fan of the brand.

In addition to sending these gifts, there are many other gifts that are suitable for them. Such gifts are very intimate and practical. For female customers, such promotions are not willing to miss.

Clothing store discount:

There must be special items and discounts for promotional activities in clothing stores. And put the special merchandise in a more prominent position, which is a means of store management. This is also a cliche. If a customer meets the clothes he wants to buy, if the shop gives a discount, allowing the merchandise to have the temptation and weaken the customer's resistance. It is good at catching women to consume psychology and stand out in promotion. In addition, there should be a sense of propriety, and holidays consumers are usually willing to take advantage of them. So once you have met the festival activities, take care of the old customers, inform them in advance, and make a good budget.