On May 30th, in view of the development of enterprises and the potential of domestic market, the China Leather Association, as the sole national association of Chinese footwear industry, takes the mission of serving the industry and building the first exhibition of China's finished shoes as the starting point, integrates resources from all sides at home and abroad, and builds an important trade platform for footwear industry.

The new image of China International Footwear Fair will be held on from September 6th to 8th at the New International Exhibition Center in Pudong, Shanghai. The exhibition will become an independent exhibition hall. It will be sold in both internal and external markets, strengthening paction facilitation, implementing brand docking, expanding creative space, and enhancing competitiveness through technology.

In 2010, the finished shoe exhibition area reached 11500 square meters, enjoying the scale effect of 7 exhibition pavilions, 80 thousand square meters and nearly 1000 exhibitors in the upstream and downstream industries chain.

Since the appearance of "eight highlights" of China International Footwear Exhibition, domestic and foreign exhibitors have consulted, and more than ten thousand square meters of finished shoe booths have been booked for 70%.

In the foreign exhibitors, Italy, Spain, Portugal, Brazil, Japan, Korea, Bangladesh, Taiwan and other places constitute the main part of the exhibition. They look at the booming domestic market of China. Besides showing their image, they also contact the organizers, and select the shopping malls that hope to focus on the exhibition before the exhibition, and make the exhibition a new product conference and brand and the domestic market.

　　國(guó)內(nèi)參展企業(yè)更為踴躍，“中國(guó)真皮領(lǐng)先鞋王”康奈、奧康、金猴、亨達(dá)、富貴鳥(niǎo)等品牌特裝登場(chǎng);國(guó)內(nèi)休閑鞋的領(lǐng)先品牌金邁王、名郎、勁王等連續(xù)數(shù)年大展位參展，或進(jìn)駐商場(chǎng)或?qū)で髤^(qū)域合作;雪地靴企業(yè)兆一、梅花、丁氏、華澳、新鵬翔等春節(jié)過(guò)后已經(jīng)報(bào)名，他們?cè)缭鐚⒄刮惶?hào)印在邀請(qǐng)函上郵寄給世界各地買(mǎi)家;拖鞋企業(yè)中年初在香港上市的寶峰、福建拖鞋領(lǐng)頭企業(yè)的華龍等紛紛看好這一商貿(mào)平臺(tái);紅成鞋業(yè)、黑貓警長(zhǎng)等一批童鞋企業(yè)利用展會(huì)或?qū)で笃放剖跈?quán)加盟，或擴(kuò)大內(nèi)外銷(xiāo)力度;云升、立人、順豐、恒偉、美華等一大批外銷(xiāo)企業(yè)連年參展，國(guó)內(nèi)接單降低成本。

Industrial cluster is the mainstay of China's footwear industry, and also an important part of the exhibition.

Guangdong Heshan's high-end men's shoes, Shandong Gaomi fashion shoes and labor insurance shoes, Chengdu Wuhou's fashionable women's shoes, Chongqing Bishan's men's and women's shoes, Guangdong Huidong's fashionable women's shoes, Jiangsu Danyang's high quality leather shoes, Danyang's brand children's shoes enterprises and so on have organized a group to participate in the exhibition. While building the regional brand image, attracting the large number of domestic brand enterprises and world famous buyers' orders with the unique resource aggregation effect and cost advantage of the industrial cluster.

In the exhibition team, there are still a number of colleges and universities active.

The organizers attached great importance to the promotion of science and technology and education. The exhibition, while facilitating trade facilitation, also provided a platform for scientific research institutions to display the latest scientific research achievements and design new products. It innovated two ways to educate people, and built a zero distance platform for cooperative research and development between enterprises.

Starting from the needs of the industry, all for the development of China's footwear industry.

The China Leather Association will take the lead in promoting the development of the industry. The China Footwear Fair will be the first exhibition of China's finished shoes.