Zongzi, regarded as a symbol of the festival, naturally becomes the hero of the Dragon Boat Festival. According to the friendship store, the overall price of zongzi increased by 10% over the past year due to the rising prices of raw materials such as grain, beans, meat and so on. But the selectable varieties are more abundant than in previous years. The traditional taste of dumplings and fresh meat dumplings are most popular among the people.

With the advent of the hot summer, air conditioning, fans and so on have been placed in the prominent position of the major shopping malls. Sales of fans, air conditioners and other products increased by nearly 30%, according to a leading official. At the same time, sunscreen whitening cosmetics, shorts, beach pants, sunglasses, sandals, swimsuits and other seasonal products have also become a new force for holiday consumption, a sharp increase of 20-30 percentage points over the same period.

In addition, with the approaching of father's day, the commodities related to men are starting to sell. The sales of men's clothing, leather goods and footwear increased by 20% over the same period last year.