After more than 10 years of forbearance, this year Wolf Road has launched the brand "WOLFZONE". Popularity Rapid promotion. It is reported that this year wolves into the general agent mode, take the "30% direct +70% franchise" new way of expansion, from simple South brand to the north and even the national brand. It is expected that by the end of this year, wolves will increase 200 stores nationwide.

"Import total proxy pattern Although the profit margin will be significantly reduced, it is the most direct and fastest way of expansion, and can effectively reduce. Cost of service "." Wolfgang marketing director Guo Changxin said Wolfgang "WOLFZONE" was originally a single store franchise mode of operation, even with some local fashion brands grew up, but due to channel or provincial development restrictions, after more than a decade of development, only 200 stores. This year, Wolfe started to import the general agent mode and adopted the new way of "30% direct +70% franchise" to operate. Especially after the "3. 28" China International Clothing and accessories fair, we will invite ten agents in one province. The original single store franchised store was optimized through the terminal image and personnel quality standards, and only the remaining stores continued to join in operation. And this move has also received remarkable results.

"Single stores, even if it is more than ten years, only 200 stores; and this year through the provincial generation mode, there will be 200 new ones, and the speed of expansion will accelerate." Guo Changxin believes that most of these provinces are represented by other international agencies. First-line brand With the experience and capital and ability to promote the "WOLFZONE" brand of Wolf Road. Data show that in the 18 year old -30 year old consumer group, more than 70% of the consumers like the wolf road brand. "If you do not tell those exhibitors, most businessmen think that Wolf Road is an international brand."