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Adidas Starts 2011 Autumn Training Series Market Activity

2011/8/10 9:25:00 80

Adidas Market Li Bingbing





   Adidas Global fitness training ambassador Brent Callaway guidance Li Bingbing Body building action.

  


 

 


Li Bingbing demonstrated the movement during waiting.

  


 

 


Consumers experience the adidas circuit training fitness course.

When the "National Fitness Day" is coming in August 8th, the world's leading sport. brand Adidas announced officially launched the 2011 autumn training series "sports waiting for you" market activity.


"Exercise your waiting" is a new concept of motion put forward by Adidas. This concept encourages consumers to make better use of the ubiquitous waiting time and props everywhere, and makes the waiting to become rich and interesting through various simple and changeable ways of sports, and at the same time, it achieves fitness. At the press conference, Li Bingbing, a famous actress in China, personally demonstrated the use of shopping cart, office chair and other props to carry out body building exercises under the guidance of fitness instructors. Another consumer will experience the adidas circuit training fitness course.


In order to promote the new movement concept, "sports waiting," Adidas has introduced the classic three stripe series. Adidas's classic three stripes new products have been comprehensively optimized. Based on the use of Clima technology fabrics, more open pores, breathable mesh materials and ventilation design are adopted to effectively absorb and transport human body heat and sweat, and make it evaporate quickly, so that the drivers can keep dry and comfortable at all times and get the best performance.


As long as you want to, sports will bring you pleasure in any form and in any environment. Instead of waiting passively, why don't you just pick up the material and "wait for your sports".

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