In response to the report of Wang Hai, the first person against counterfeiting, to report the high and false publicity of Nike basketball shoes, Nike yesterday released the latest response through the media. He admitted that he had misused the promotional materials of ZOOM AIR, including the front feet and hind paws. He said he would refund the money in full and bear the cost of not more than 300 yuan. But Wang Hai did not approve of this. He said he would continue to sue Nike until the consequences of consumer fraud would double the compensation for Chinese consumers.

　　 Nike Misuse of slogans

In response, Nike said, "Nike sports (China) Co., Ltd. conducted the first round of investigation on the problem of NIKE ZOOM HYPERDUNK 2011 basketball shoes listed in China since the end of July 2011. After investigation, we regret to find that we have misused the promotional materials of ZOOM AIR in the forefoot and hind feet. We apologize for the inconvenience this mistake has caused to the consumers. "

Nike said that at present, NIKE China official mall has finished updating its product information, and is also revising the relevant information on this market. Customers who are not satisfied with the products purchased before September 9, 2011 (including September 9th) and are affected by the above reasons will be returned in full at the same time when they return the goods and original shopping documents. Payment for goods And bear the cost of not exceeding 300 yuan due to the return of the goods.

Nike also stated that the product conforms to the Nike brand's product performance index and the relevant quality inspection standards in mainland China. Nike will continue to work closely with relevant government departments to ensure that all products sold in mainland China comply with relevant national standards and regulations, and will continue to strive to provide high quality products and quality shopping experience for consumers in China and around the world.

Wang Hai: will continue to sue

After hearing about Nike's response, Wang Hai, the first person in charge of counterfeiting, said last night that he did not approve of it. "Nike is not responsible for double compensation to consumers." Wang Hai said that the behavior of Nike's false propaganda should be a consumer fraud. According to the relevant laws and regulations of the state, consumers should be compensated twice. "If only after a lie has been exposed, the sounding statements can not be convincing." He said he would prosecute Nike according to the original plan until he doubled the compensation to Chinese consumers.

Qiu Baochang, director of Beijing Huijia law firm, believes that Nike's advertising campaign has actually constituted an offer to consumers and should be fulfilled. What it calls "misuse propaganda slogans" should be investigated by the third party to find out whether it is deliberately concealing facts or simply misusing. If so, it constitutes a consumption fraud and should be doubled. compensate for Consumer.