It is reported that Jinjiang The "back to back" children's shoes brand of kunxing company held 2012 "brand synchronization" Q1Q2 new product ordering meeting in Jinjiang Baolong hotel. Lin Kunming, chairman of kunxing company, made a passionate speech: "2011 is a year that kunxing company has been striving for, and the company will fully develop its ideas and meet the challenges from the market. For the back-to-back brand, the company will pay more attention to the use of brand advantage, consumer demand oriented, produce marketable products. Lin Kunming said that in 2012, the company will adjust its past focus on the production of business thinking, began from a market perspective, according to the needs of the market to strengthen the research and development of new products, to complete the brand manufacturers to brand operators identity change.

Under the guidance of the brand new development strategy, the head office is also equipped with a core R & D team to provide a strong guarantee for the quality of the product. In view of current consumers' pursuit of fashion trends, the new products of back-to-back brand in 2012 are bold to enable red, green, yellow and other heavy hue to increase product jumps and integrate innocence. Child interest Let every consumer back to back feel the colorful childhood. According to market demand, this year also launched children's shoes and children's shoes, an increase series, greatly enriched products, for the next step of the construction and upgrading of channels. Lay the foundation 。