Ralph&Nbsp; Lauren Brand Plan To Expand The Chinese Market
According to data from the New York Stock Exchange on Wednesday, the Ralph Lauren brand's share price dropped by 9.11 dollars, closing at a price of 149.94 dollars.
In the second quarter ended in October 1st, the Ralph Lauren brand revenue increased by 13.8% to $233500000, but the gross profit margin of the company declined from 58% to 56.6% now.
The total revenue of the brand increased by 24.3% to $1 billion 900 million, wholesale income increased by 20.4% to $995500000, while retail revenue increased by 30.7% to 861300000 US dollars.
Retail sales rose by 13%, factory store sales increased by 14%, Club Monaco brand sales increased by 24%, and ralphlauren.com sales increased 25%.
Mr. CEO Ralph Lauren said: "our performance in the first half of this year fully reflects the vitality and the great room for our brand to grow."
The Ralph Lauren brand plans to expand in the Asian market in an all-round way. The focus is mainly on the Chinese region.
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