At present, underwear is divided into eight categories: bra, underwear, pajamas, home clothes, autumn clothes, thermal underwear, body sculpting, swimsuit and so on. Across the country, there are trademark Bra brand There are more than 400, slightly more famous about one hundred. Many of them changed to another brand, falling into imitation and price fixing.

I have been a lingerie brand for many years. Sale Zhang Binglun, director general, started his own business two years ago, mainly selling adjustable underwear. He thinks ordinary underwear is heavy decoration, while the adjusted underwear is healthy, which can prevent women from brassiere syndrome. Later, he became the Hubei general agent of a lingerie brand in Guangdong. He developed more than 80 stores in only two years, and sales reached five million last year.

Zhang Binglun pointed out that if you want to be outstanding from many brands, you must consult with peers. For example, ask a pajamas agent if you want to sell a bra, ask a bra agent if you want to sell pajamas. Secondly, we should be alert to the agents who will join in the development of money. In general, agents should assist in site selection, decoration, display, guide shopping training and market supervision. In addition, in order to avoid the huge inventory pressure of shopkeepers, there will be two to three months unconditional return.