Yesterday, reporters learned from Ying Jin group, a listed Footwear Company in Hongkong. From the beginning of this year, the group will develop brand franchise business for the first time in the mainland market, and plan to open 100 shoe brand franchise stores in the next 3 years.

Hongkong Ying Jin group is a listed company in Hongkong, which is mainly engaged in shoes industry chain. It owns many footwear brands such as Walker shop, Couber.g, Artemis, Acupuncture and so on. At present, there are direct outlets in more than 50 cities in the mainland.