Recently, the reporter learned from the China Leather Association that the brand of genuine leather label is being determined in 2012, and the brand list of "leader" is expected to be released.

It is reported that the recommendation of China's Leather Association, which aims to promote industry development, strengthen industry self-discipline, cultivate leading enterprises and famous brands of leather products, has successfully held seven sessions since 1996.

A brand meeting will be held in April.

Since the start of the eighth Derwent logo recommendation in July 2011, the selection work has been carried out step by step. After screening and finalists, information submitted by enterprises and on-site assessment conducted by the expert group, the association is now identifying the brand list of genuine leather labels according to the information submitted by enterprises and the actual assessment of experts. Subsequently, experts will be convened to convene a special meeting to determine the final list of brand names and will be launched in April.

At that time, the brand list of luggage and children's shoes industry will be released in the same period.

Children's shoes enterprises were selected for the first time.

In order to meet the needs of the new situation, the industry's top priority brand recommendation in 2012 is the first time that the children's shoes enterprises are included in the selection queue in addition to the genuine leather logo brand and the luggage and package leader. This will undoubtedly play a great role in promoting the development of the children's shoes industry which is relatively late in China.