Xiao Bing, vice president of the clothing company, said that Ji Mu was a young brand that he launched into the market 6 years ago. The target group of consumers is locked in 25~35 years old.

Xiao Bing thinks that the cultural concept of Ji Mu is the biggest feature of the brand. The brand deeply studies and pays attention to the consumption pattern of the young consumer groups, showing the cultural theme of happy life and fashion workers.

In the design of the booth, Xiao Bing revealed that Ji Mu divided the exhibition space of 230 square meters into two parts.

These two parts concentrate the commodity design, commodity and brand value of Jilu brand, and he hopes that through such a display space, dealers and agents across the country can understand the brand development idea, marketing strategy and the artistic atmosphere of brand.