The twentieth China International Clothing and Accessories Fair (CHIC2012), jointly organized by the China Apparel Association, China World Trade Center Company Ltd and the textile industry association of China Council for international trade, was held at the Beijing China International Exhibition Center in from March 26th to 29th.

CHIC, which was born in 1993, coincides with the 20th anniversary birthday this year. Today's CHIC is not only a commercial platform for clothing brand promotion, market development, wealth creation, but also the most fashionable platform with the most fashionable experience, the most advanced and trend oriented, the most creative and cross border inspiring platform, and has developed into a global platform. Clothing brand An influential platform for sharing and configuring the resources needed.

In 2012, the seventeenth Ruyi 2012 China Fashion Forum held the theme of "building a Chinese clothing brand under the world pattern". From March 27th to 29, the forum will continue to lecture at Beijing China hotel. Nearly 100 domestic and foreign experts, more than 500 clothing business leaders and design elites will be gathered here to share with you. fashion The essence and value of brand, market, and the thinking and basic practice in different fields, the Chinese coordinates in the world fashion pattern, the growth direction and the world value of Chinese clothing, and the endogenous driving force for the development of clothing brand, and the most wonderful brand self.

The organizers specially plan 20th anniversary series of activities, inviting people from all walks of life to participate in the fashion interlacing time and space. At the opening night of the exhibition, a 20th anniversary birthday PARTY called "CHIC! CHIC!" will be staged.

CHIC2012 review the exhibition gallery, will select historical photos, and the audience remembers the past glorious years, display the brand magnificent scenery, review the CHIC20 achievement road.

Over the past 20 years, many people have made outstanding contributions to China's garment industry and CHIC, including entrepreneurs, designers, photographers, fashion directors and designers. Latest fashion Model... CHIC together with Sohu, China weekly, the Bund pictorial, fashion health, fashion and other media selected the "fashion 20 year personage" will be settled in the rest area, together to appreciate the elegant demeanor.

From March 27th to 28, in the Chinese clothing business forum series, the 2012 annual meeting of the Chinese fashion buyer forum and the Chinese clothing distributors and retailers jointly held the theme of "buyers changing China". They invited Yao Xiaoyun, Shao Ligang, Zhou Tong and Fukutomi Yifu, as well as Korean and Japanese fast fashion brand executives such as Shimada Hosi, Matsugawa Yuki, Cui Caihuan and other experts to converse the practical wisdom of buyers in China, Japan and South Korea. The first "2012 China clothing terminal Human Capital Summit Forum" will focus on "the solution to the core competitiveness of the garment industry", inviting Xu Qin, chairman of China authoritative management consulting group and chairman of group CEO Li Xin, to bring about a brainstorming of human capital for more than 100 billion clothing enterprises and general agents.