Today's franchisees should go through a lot, and they are also representatives of good business and high profits in shopping malls, and they can also attract more agents to join. So what factors do you need to choose your agent?

What kind of agent is suitable for agency? Baby clothing Over the years, the experience of operation tells people that agents should have the following four elements. In other words, whether to grant someone or an organization to be your agent should first be inspected from the following aspects.

First, examine its strength and find a strong financier. Finding agents is best to find a big agent. If you look for a financially strong person, you can take out three or five thousand people to make a distribution agent. It's like a fool's dream. Even if you give him an agent's qualification, there will be a lot of trouble in the end. If you can't sell it, you'll finally find it and sign the agreement. He will also find it. Because he can't sell it, he is equal to giving the money to life.

Those with strong financial strength can use their strength to promote advertising and marketing, and can hire senior managers. Marketing Personnel can be supported by a continuous stream of funds, so that through continuous efforts, the market can be opened, and the products of the agent can be brought to the market to the end consumers. Even if there are no products left in the end, because of its strong financial strength, in the process of its transformation, it will not care too much about the surplus products. It will often cut the Gordian knot quickly, reduce the price and deal with the cash, because the strong capital people will not only understand the truth that "cash is king, but time is money", and it will do so, which will not give you time and energy to deal with the insignificant surplus. Although a small agent with a shortage of funds knows that "cash is king, time is money", he can not do it, and he has to spend time to deal with surplus products, and the producers of products can not afford the time.

Two, examine its qualifications and find qualified and successful people. Qualifications as a Agent It is very important that if a person with very low seniority is acting as your agent, it will be difficult to have a large market space. Qualifications include, from the horizontal aspect, the industries they work in, the units they work in, the nature of their work, and the geographical location of their work; from the vertical aspect, they are the growth and development process of their life; the grass-roots level has gone through, the middle level has been trained, the senior units have played, the small units have gone through, the medium-sized units have also entered, the large units have also been involved, the agencies have been seated, the enterprises have gone through, the rivers and lakes have run, in short, they have worked in many industries, have done many things, have done many things, played many roles, and played a lot of roles, and have rich experience in life.

Such a person acts as an agent for your product. He will have extensive social resources to invoke, exploit the relationship to expand the market, open up product sales, and become a good performance agent. On the contrary, only in a single unit for a few decades, the last unit failed, disbanded, and when the staff split up, as an ordinary worker, they were separated and returned to the home. They were forced by their lives to borrow money from the west to act as your agent. How can they buy it? Because such a person is going to represent your product and fight for money. In general, he has three or six arms, and it is very difficult to make achievements in a short period of time. While you develop agents, the agent should be a successful person, making money for the sake of career development, and not just for the purpose of raising money.