A few days ago, the Olympic holy land of Beijing Olympic Forest Park once again ushered in an unprecedented running grand ceremony - nearly 5000 girls gathered here, ran side by side Nike Girl 5 kilometers challenge, practiced "Be"
Sports Manifesto of Amazing. This is the first women's running event held in mainland China for the first time, and it is also another initiative for Nike to promote the use of sports to change girls' attitudes towards life. In this great challenge, Ella Chen, an artist from Taiwan, China, joined ELLA in the running camp, and shared her running story with everyone after the challenge. With her own experience, she inspired more girls' enthusiasm for sports, so that more girls could get involved in sports and make themselves more brilliant.

Famous singer Ella Chen Challenge 5 kilometers

Nike has been committed to motivating more women to take part in sports. This women's road race has also opened up a leading position in China. Through continuous campus, store, online and offline promotion, the participation of road running activities of women under 30 years old accounted for more than 80%, and women under 25 years old also exceeded 50%.

Beauty rushed out of the starting line.

It began in March 8th this year. Nike Women's BE
AMAZING "activities consist of a series of online and offline activities. Sports stars such as Li Na, Liu Xiang, ELLA, Chen Kun, Sun Li, Tian Yuan and Huo Siyan launched an invitation to girls with video clips to encourage them to show their most AMAZING side in sports. Finally, the 5 kilometer road race in Beijing drew a successful conclusion for this summer's campaign for girls.

Beauty college students join teams. Amazing Nike girls 5 km challenge

This event also fully brings together the resource advantages of China's social network. Whether it is training mobilization, event registration or challenge activities, participants can get the latest information at sina micro-blog, Tencent micro-blog and Renren online at any time. They can also share more happiness with their friends by sharing their state and sense of test.