On the morning of 16, the match between Real Madrid and LaCO was not brilliant, but the Chinese corporate billboards on both sides of the goal attracted many domestic fans' attention.

After the game, it is understood that many Chinese fans are interested in the billboard from the domestic sports brand Hongxing Erke.

As the first Chinese company to enter the top professional football league in the form of high-tech 3D advertising, Liga is only the first station to promote the brand in Europe. In the future, they will also put similar reports in the top European competitions of the Serie A, the Premier League, the Bundesliga and the French league.

The brand has been put into 9 matches in the Spanish League, which is another major promotional activity after the NBA rockets and Bucks have been put on advertising.

From yesterday's early morning fans' interest in billboards, the advertising effect was self-evident.