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Beijing Now Adjusts The Shopping Center.

2012/7/13 10:45:00 16

Women'S ClothingShopping CenterBrand Clothing

A number of businesses, including I.T and other main shops, have been shut down, and staff members have said that nearly 100 brands are being adjusted centrally.

"Some shops have to change their location, and some new brands will come in."

Chaoyang Joy City, the original Yong Wang Department Store is still closed decoration, after the withdrawal of shops in Yong Wang Department store, Chaoyang Joy City has withdrawn the right to operate the region, attracting more than 100 fashion brands.

Guo Rui shopping center adjusted the fast fashion brand C&A, which was originally located on the two floor, to the ground floor, and HONEYS on the two floor.

Women's wear

Shops.


According to DTZ, Valentino and other high-end designers.

brand

And Fendi boutique shops have opened in Xinguang world, providing more choices for high-end consumers.

Under the pressure of similar positioning of China World Trade Center mall and Xinguang world, Yintai Yue shopping center also started its format adjustment three years after its opening, and introduced lac Crawford who had always wanted to be stationed in CBD.


  

Shopping Mall

The brand has begun to adjust. In the view of the industry, on the one hand, because of the low sales in July and August, the sales volume is low; on the other hand, because the shops are now due to expire, stores or brands are seeking to upgrade.


The report said that some hot business circles have appeared "a shop hard to find" situation, resulting in the rent ceiling has been raised.

Among them, the main business of Wangfujing commercial circle is the highest rent in Oriental Plaza, and the rent range is 1800 yuan -3000 yuan per square metre per month.


In the two quarter of this year, no new shopping centers were put on the market in Beijing. This also made the enthusiasm for new brands to go higher.

Dead Leung Ban responsible person said, because of the market pressure, shopping centers have postponed the opening time, so the three quarter will have more than 200 thousand square meters of shopping center projects put on the market, there will be part of the project postponed to next year.


"This year, about 88% of the land supply is located in Tongzhou, Shunyi, Daxing, Fangshan and other new urban areas. According to our estimate, 70% of the shopping centers will be opened in new towns next year."

Wei Dong, director of the research department of North China, said that many shopping center projects will focus on the market next year.

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