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Red Bean Menswear: The First Distributor Meeting To Create A Win-Win Business Model

2012/7/27 13:19:00 44

Red BeanDistributor MeetingMen'S Wear

 

Two thousand and twelve

Red bean Menswear

The curtain of the fortune summit was opened in Chengdu. The summit has three stops in Chengdu, Beijing and Xi'an.

Under the leadership of regional franchisees, Chengdu and Beijing have developed relatively rapidly in their respective regions this year. The Xi'an market is the first distributor meeting since the company launched a heavy attack against counterfeiting dealers. This conference fully demonstrates the importance of the above market.


Since 2009, in order to deepen the market, the company has held a conference of distributors in Zhengzhou, Ji'nan, Changchun, Beijing, Guizhou, Hefei, Wuhan, Zhuzhou and Kunming, and each year's distributors have different emphasis. 2009 is the first distributor meeting after the chain Monopoly pformation, focusing on the idea and policy of chain monopoly. The first chain fire started from the Central Plains, and the pformation from chain store to China.

The distributor meeting in 2011 coincided with the brand year of Hongdu group. The company invited Duan Yihong, a movie star, as the spokesman for the image of red bean men's clothing.

Red bean

The brand name of "men's love for Chinese men" is deeply rooted in the hearts of the people. In the midsummer of July, the coolness of dealers' friends was a series of effective measures to clean up the market and standardize the market. The summit gave them support, confidence and wealth.


In 2012, the conference of distributors is for wealth, and is a win-win for both sides. Just as Zhou Haijiang, President of the red bean group, said, "wealth gathering, wealth dissipation and scattered gathering", the most viable business mode in the future is win-win. This is also the flat adjustment of the internal organization since the company launched the full hosting mode, the sales company that is responsible for joining the customers, the operation center for direct full hosting mode, and the R & D Center for product design. It is the first distribution conference held since the establishment of the three centers.


  負(fù)責(zé)峰會(huì)所在省份區(qū)域的片區(qū)經(jīng)理做了片區(qū)的情況分析,公司在2009年設(shè)立的最具價(jià)值獎(jiǎng)、最具潛力獎(jiǎng)、最具價(jià)值獎(jiǎng)、最具貢獻(xiàn)獎(jiǎng)四個(gè)獎(jiǎng)項(xiàng)的基礎(chǔ)上,今年設(shè)立了忠誠(chéng)大獎(jiǎng)、績(jī)效大獎(jiǎng)、潛力大獎(jiǎng)三個(gè)獎(jiǎng)項(xiàng),獲得各獎(jiǎng)項(xiàng)的經(jīng)銷商首先都要滿足兩個(gè)必要的前提,一是保證店鋪只經(jīng)營(yíng)紅豆品牌男裝,就是保持店鋪的專營(yíng)度;再一個(gè)必要條件是終端形象規(guī)范統(tǒng)一,保證店鋪形象是按照公司統(tǒng)一的形象進(jìn)行裝修,在滿足這兩個(gè)條件的基礎(chǔ)上,忠誠(chéng)大獎(jiǎng)主要表彰的是經(jīng)營(yíng)紅豆時(shí)間長(zhǎng)、經(jīng)營(yíng)業(yè)績(jī)比較好的老客戶,績(jī)效大獎(jiǎng)主要是表彰店鋪平效績(jī)效突出的客戶,潛力大獎(jiǎng)表彰的是業(yè)績(jī)走勢(shì)優(yōu)秀的新客戶,紅豆男裝銷售公司經(jīng)理陳敏和江蘇紅豆實(shí)業(yè)股份有限公司總經(jīng)理周宏江分別為獲獎(jiǎng)經(jīng)銷商頒發(fā)獎(jiǎng)杯。


Red bean men's wear from Korea

Chief designer

Lian he has made 2012 new releases in autumn and winter. The humanized version of the self-cultivation version and the details of the costumes (the vest suit, the tie less shirt) and the colorful series continue to make men fashionable.

Chen Min, manager of sales company, made a summary and analysis of the sales company's joining. The general manager of the red bean general Zhou Hongjiang has explored the development of the new mode, so that the dealer friends feel the charm of the evergreen tree of red bean, constantly boldly innovate, keep pace with the times, always make good partners of distributors, and bring more expectations for consumers.


Chengdu's spicy and spicy remains, the ancient city of Xi'an remains the same, and the tolerance of the great Beijing remains the same, and the meaning of "red bean clothing and friendship" has not changed.

Constantly advancing with the times is the innovative spirit of the red bean. The bigger and bigger product line, the powerful new mode of "red bean living hall - the whole museum" will force the terminal to explode wealth.

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