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Hongxing Erke'S Two CEO: The Rise Of China'S Footwear Industry

2012/8/27 11:11:00 51

Hongxing ErkeFootwear IndustryChina Footwear Industry

In the history of China's footwear industry, Erke You can leave a strong one. As a rising star in the field of sports brand, Hongxing Erke is famous for its popularity and reputation in the field of sports brand. It has been blowing in and out of the Great Wall within five years. And all these are inseparable from the two CEO of Hongxing Erke -- Wu Rongzhao and Wu Rongguang.



In the short years of development, Hongxing Erke has developed from a small unknown factory to manufacture. Walking shoes As a leader, we should develop and produce medium and high-end sports sportswear, bags and other products as auxiliary enterprises. Referring to the achievements made in recent years, Wu Rongguang, CEO of Hongxing Erke, said with profound meaning: "sailing against the current, not advancing is going to retreat". This sentence really reflects the strong road of Hongxing Erke. Although many honors show the recognition of Hongxing Erke from all walks of life, it is necessary to make persistent efforts for consumers to satisfy their needs. The improvement of product quality is endless.


Because in Wu Rongguang's mind, there is always a complex "Hongxing Erke" to create the world. Wu Rongguang said that the development of domestic sports brands in recent years is obvious to all, but in general, domestic brands are still wandering in the middle and low grades, and the products are low in technology content. If we want to catch up with the international giants, we must take the road of specialization and build our own fist products. He hopes that every image and honor of every enterprise and brand in China will share the same "shoe industry" with China. China footwear industry The colleagues should integrate the resources of the production areas, optimize the combination, constantly improve the network channel construction, improve the technical content of products, and improve the product structure.


Wu Rongguang's biggest wish is: Hongxing Erke is not only China's Hongxing Erke, but also the world's Hongxing Erke! Hope that more national brands can rise and catch up with foreign giants. China's sports brand needs the rise of the group.

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