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Elements Of Promoting Autumn New Clothes

2012/9/3 14:33:00 47

AutumnNew ClothingPromotionSales Volume

Now has entered the September, for the clothing industry, immediately arrived in the autumn of the new hot period.

At this critical time, how can we get rid of it?

New fashion

The sales volume has been raised.

Xiaobian shares some successful experiences with you.


The new listing in autumn is when every terminal is active.

During this period, the layout of the store will be adjusted, and the atmosphere of the store and the enthusiasm of the shopping guide will also be improved.

Sales volume

It will also be improved over the previous period.

But this period is in the pition time of a new and old season. Customers' purchasing tendency is not very large. They are more in a wait-and-see state.


How to do early season promotion


At this point, there are three main tasks of the terminal:


1, do a good job in the promotion of new listing.

But for most franchisees, it is necessary to adopt the most original and effective.

Extension

Method: display and inform.

It is through vivid display that customers are told that this is a new clothing style. This way can be displayed through window displays, and can be told by customers in the store.

Of course, apart from display, publicity is also very important.

Today, with the changing market trend, no one can distinguish the smell of the trend in time and accurately. Therefore, propaganda is an important way to instill this information.


2, make a judgement on whether the goods are merchantable or not.

According to the customer trial rate and the communication with customers, we should make a judgement of whether the new season is ready or not.

For example, there are several kinds of colors that can be appropriately added or reduced in color, while some clothing styles are very popular, and the stock should be increased.

Prepare for the coming season.


3, it is also important to clean up inventory in the previous year.

Nowadays, when many businesses change their seasons, they will display the old ones in order to mislead consumers.

Enterprises should also take people as a major task to study.

Only by constantly recruiting workers can we expand the production capacity of textile enterprises.

In the reality of rising labor costs, we do not agree with this approach, but at least it shows that seasonal pformation is an excellent time to deal with inventory last year and is also an important sales work this year.


As long as I do these things well, I believe I can.

Autumn

In the busy season, the success is always reserved for those who are prepared. The same is true for clothes making. The early stage work is done well. It can not be denied that the brand products do have more stringent supervision and quality.

However, the fact that the price of brand products is high is indisputable. Consumers have to pay a few times higher than the commodity itself in order to buy a "reassurance".

Only in the later sales process can we win a good harvest.

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