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AIR-ONE Children'S Shoes Are Coming.

2012/11/5 16:35:00 27

MarketingCasual WearChildren'S Shoes

Recently, reporters visited AIR-ONE

Marketing

Director Zhu Jinjun was informed that after a year of careful preparation, Quanzhou Hongqi Light Industry Co., Ltd. decided that it would formally promote and publicize AIR-ONE brand in 2013 and build it into the first brand of China fashion children cloth shoes.

It is understood that since the first launch of AIR-ONE brand last year, Hongqi company has been committed to developing sales channels and actively stocking, so as to make full preparations for market share.

Now, AIR-ONE has completed the national investment promotion task.

Zhu Jin's firm tone of voice told reporters: "the era of belonging to AIR-ONE is opening, the future will be the fashion children's cloth shoes world."


In recent years, because of men's wear and women's wear,

Leisure clothes

Sportswear market is maturing, and there is not much room for rapid development.

Children's shoes

The market is still known as the last piece of cake in the footwear industry.

However, with the influx of a large number of enterprises, sports children's shoes market has become a red sea.

Zhu Jinjun said, "the current market environment shows that although many enterprises are pouring in, the market for children's sports is already reducing market share.

Moreover, with the passage of time, sports children's shoes are becoming more and more unpopular, and children's cloth shoes will become new.


With many years of experience in the footwear industry, Hongqi has made an accurate positioning of the AIR-ONE brand.

Cheap and cheap is the goal of AIR-ONE. AIR-ONE will be positioned as a civilian consumption product.


It is reported that each pair of AIR-ONE children's shoes are Hongqi's exquisite manufacturing technology and manufactured by EU standards.

Zhu Jinjun told reporters that AIR-ONE children's cloth shoes are made of environmentally-friendly materials and cold sticky technology. The children's shoes made of 360 degrees for children are characterized by light weight, good shock absorption effect and good elasticity.


According to AIR-ONE marketing director Zhu Jinjun, AIR-ONE fashion children's cloth shoes will take the super circulation route, and the average price of the products will be around 100 yuan, so as to realize the real high priced children's shoes.

Zhu Jinjun said, "in 2013, AIR-ONE will strive to achieve the goal of selling 3 million pairs of children's shoes annually."

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