Recently, China International a href= "//m.pmae.cn/news/index_z.asp" > textile > /a > fabric and accessories (Chun Xia) Fair was held on March 2013 27-29 at the China International Exhibition Center. 128 enterprises from several parts of Italy will form an exhibition group of Milano Unica. "Third Milan textile href=" //m.pmae.cn/news/index_h.asp "fabric" /a China Exhibition "will be held in its special hall.

At a press conference held at the Embassy of Italy in 26, Albini, chairman of the Milan textile fabrics exhibition group, said that in 2012, the total export volume of Italy to the mainland of China and the Hongkong region reached nearly 320 million euros, and China became the second largest export market of Italy fabrics after Germany, and also firmly maintained its position as the second largest trading partner in Italy in the field of Silvio.

< p > Albini introduced that the Italy fabric enterprises exhibiting the positioning of China's high-end market have the opportunity to establish competitive advantages on non price factors and highlight their differences in comparison with emerging textile enterprises.

He pointed out that in recent years, Chinese consumers are increasingly concerned about Italy women's wear and casual wear.

Although compared with European consumers, Chinese consumers are younger and more concerned about innovation, but at the same time they also pay more attention to the traditional value of fabrics, that is, high-end quality and process accuracy.

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< p > it is learnt that the volume of trade deficit in Italy's textile fabrics has decreased from 333 million euros to 196 million euros as a result of a significant decline in imports from the mainland (compared with 26% year-on-year decline in 2011).

Nevertheless, he said that the unified market in mainland China and Hongkong has become the second largest market for Italy's fabric exports.

In 2012, Italy exported nearly 320 million euros to mainland China and Hongkong, and exports to the mainland of China increased by 5.5% over the same period last year, reaching 167 million euros. The main export fabrics were weft knitted fabrics, cotton fabrics, woolen wool and silk wool fabrics, worsted < a href= "http:// m.pmae.cn/news/index_c.asp" > wool < /a > silk and wool fabrics, and silk.

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Albini P talked about the future direction of development. He said that Italy textile fabrics business is dominated by small and medium-sized enterprises. While looking forward to the improvement of the domestic market, the international market should be further expanded.

"Our enterprises must enhance their internationalization and not limit their thinking to the local market they are familiar with."

According to the existing data, the customers of Italy fabric merchants mainly come from Beijing, Shanghai, Dalian, and some other customers from Hongkong, Taiwan, Korea, Japan, Thailand, Indonesia and Russia.

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< p > Li Dawei, Minister of counsellor to Italy, Minister of foreign affairs of China, Mr. Lai Shiping of China's Italy Foreign Trade Commission, and Xu Yingxin, executive vice chairman of the China Textile Association of the China Council for promoting trade, also attended the press conference and delivered speeches.

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