From 3D printing technology, more and more shoe enterprises recognize the convenience and hi-tech nature. Since 2013, when Nike launched its new soccer spikes created by 3D printing technology, the US sports brand New Balance (New brun) has launched its 3D print high-performance running shoes two days ago. We found that two other well-known brands, Puma and Reebok, have not yet made any new progress. Now, under the impact of 3D printing technology, will these two sports shoes brands be affected?

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It is reported that in Nike and new Bai Lun using 3D printing technology to create running shoes, the other two shoe companies, Puma and Reebok, are not as calm as they are on the outside, because during that time they are not idle, and have been studying the use of 3D printing technology and metal casting process design of running shoes model and other related work.

In response, Andy, the 3D engineer of Puma, said that they are helping Puma to use the 3D printing technology to compress the product design cycle in a limited time. And it is a great challenge for the companies from different countries in the world to effectively communicate with the same model and speak to them.

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In addition, for the Reebok set up in 1997, there is news that they are also using 3D printers for related product design in the near future. They want to use 3D printing technology to develop new products as soon as possible and push them to the market as soon as possible. It is understood that the use of 3D printers, Reebok redesign product name model research, easier to communicate with customers, and produced more accurate mold.

According to Xiaobian analysis, the impact of 3D printing technology will not affect China in the near future. At present, the products formed by 3D printing technology are still considered to be excellent products, and the advantages of large-scale production are totally absent. Therefore, Chinese shoe enterprises can not worry about large-scale impact for the time being. Furthermore, the performance of products produced by 3D printing technology is still doubtful.

However, despite the shortcomings of 3D printing, it has been increasingly deployed in leading footwear companies to improve production performance and pursue a new level of customization. This will play an important role in design and manufacture, and will also have a great impact on the industry and society.